You may have noticed the addition of booking.com as one of our new main advertising banners for some of the Forums.
The next stage in the evolution of the Board is to take our advertising in a different direction over the next half year, working with advertisers that work well with the site and offer something of use for the membership. Booking.com is a site I have used quite frequently over the past three years or so for booking accommodations around the world or just as a resource for competitive estimates, availability for specific dates or special members only deals. If I'm looking for a deal for some specific nights somewhere, booking.com will remember that and send me notices if a property I'm looking at goes on sale.
The strategy of the advertising is to flow revenue back into the Board to off-set our monthly and yearly expenses. I have created a business model for Sawatdee that I hope will sustain the Board financially well into the future. All of the business for the Board now is self contained, although I will continue financing the Board and paying the bills until any revenue starts coming in. Booking.com is the beginning for all of that and I hope to sign some more advertising up over the coming months.
You may see different banners and different styles of booking.com ads, once we get everything inter connected. If you are looking to plan a stay somewhere, looking to make a reservation or if you are a regular booking.com customer like myself already, you assist our site by clicking our banners to get to booking.com.
Surfcrest