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Thread: China's gay app Blued taps into pink economy

  1. #1
    Forum's veteran lonelywombat's Avatar
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    China's gay app Blued taps into pink economy

    I have argued that local gay businesses should tap into the gay Chinese market to attract tourists.
    I believe this is important for all Gay Thailand businesses to survive. I wonder if any will?
    ================================================== ========================
    Blued, China's most popular gay social-networking app, said on Wednesday it has completed Series C and C+ rounds of financing, and netted several hundred millions of yuan in those two rounds, without disclosing details.
    Its valuation has reached more than $300 million, according to the company.
    The news was announced in June, because it was declared LGBT Pride Month in the United States by President Obama.
    The C+ round of funding was led by Vision Knight Capital (China) Fund and other investors including China Mobile Games and Entertainment Group Ltd. The earlier Series C round of financing was led by leading venture capital organization Ventech China, and Hong Kong's New World Development Co Ltd participated.
    Founded in 2012, Blued has more than 27 million registered users globally as of February, with overseas users accounting for more than 20 percent of the total.
    It has become the Chinese gay social-networking app with the largest number of users, and one of the top social-networking apps on the App Store.
    Geng Le, CEO of Blued, said the company has seen significant revenue growth, and it started to make a profit in the first half of 2016. The app mainly makes money from advertising and live streaming, where audiences can watch live-streaming video broadcast and audiences can send virtual gifts to the broadcasters.
    "With the funding, we plan to speed up our international expansion, and localize our products overseas. We will promote the marketing and branding, and set up more offices overseas," the Blued chief said.
    "We also plan to hire more competitive staff, and we will pay them a considerable salary."
    Currently, Blued has overseas offices in the United States and Thailand. The app provides different versions inh nine languages, and its users come from more than 190 countries and regions.
    This year, Blued aims to net revenues of several hundred million yuan, the company said. Getting listed on the stock exchange is one of its goals in the next one to two years, although the location of listing is undecided yet.
    China's gay market is worth a reported $300 billion annually, according to Euromonitor International, a market research firm.
    "The gay business is a piece of virgin territory in China, and we hope to become a leader of this lucrative market," Blued's Geng said.
    "The substantial spending ability of gays and the funding support we got indicate the strong power of the so-called pink economy (gay economy)," Geng said.
    During the first half of 2015, gay social-networking apps have been downloaded at least 40 million times in China, according to a report by Coolchuan, an app tracking platform.
    Follow China.org.cn on Twitter and Facebook to join the conversation.

    Wombat : an Australian marsupial that eats,roots and leaves

  2. 2 Users gave Like to post:

    catawampuscat (June 5th, 2016), tonchin (June 9th, 2016)

  3. #2
    Forum's veteran arsenal's Avatar
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    Re: China's gay app Blued taps into pink economy

    It's a very good app. Extremely simple to use and with a quite brilliant translation facility. Wechat is the big one for China and that too is fantastic. Much more user friendly than facebook. You won't need to talk to a Chinese gay on Blued for long before he asks to see your willy. Oh yes, one other thing. If you're a bear and into twinks you'll do very very well in China. The twinks love bears in China.

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    catawampuscat (June 5th, 2016), ggobob (June 3rd, 2016)

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    Re: China's gay app Blued taps into pink economy

    i was recently talking with a Thai guy I've know for quite a while. He's on gayromeo and
    just joined Hornet. He had changed his age on GR from the early thirties to late twenties as he
    believed farangs were looking for younger guys.
    He liked blued and met many Chinese guys. He said they all wanted massage plus. He said they
    averaged 30-40 years younger than the farangs he met elsewhere and admitted younger, firmer
    bodies much better than hairy old farangs and the money about the same. He likes blued.
    He'd still like a farang boyfriend..

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    Re: China's gay app Blued taps into pink economy

    Quote Originally Posted by catawampuscat View Post
    He liked blued and met many Chinese guys. He said they all wanted massage plus. He said they
    averaged 30-40 years younger than the farangs he met elsewhere and admitted younger, firmer
    bodies much better than hairy old farangs and the money about the same. He likes blued...
    I hope the Chinese gays are actually visiting Pattaya and this was not Bangkok. Once again it appears if people go out to look for Gay Chinese they will succeed.
    The Sunee bars are just a few hundred yards from the New Boutique Hotel which is exclusively for Chinese. Maybe I have the wrong name but it was the old DayNight hotel
    For gay saunas surely it would make sense to advertise in Chinese gay papers
    Wombat : an Australian marsupial that eats,roots and leaves

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    Re: China's gay app Blued taps into pink economy

    The Chinese are beautiful when they're young but age appallingly. A Chinese guy over thirty is very likely to be repulsive. If you target your business to cater for Chinese you will alienate everyone else.

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    Re: China's gay app Blued taps into pink economy

    Quote Originally Posted by arsenal View Post
    A Chinese guy over thirty is very likely to be repulsive. If you target your business to cater for Chinese you will alienate everyone else.
    I think you will find just as many farang over 30 that are also appalling
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    Re: China's gay app Blued taps into pink economy

    I was being generous at thirty really. And farang are repulsive in a different way.

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    Re: China's gay app Blued taps into pink economy

    Quote Originally Posted by arsenal View Post
    The Chinese are beautiful when they're young but age appallingly. A Chinese guy over thirty is very likely to be repulsive.
    I agree with you as a generality. Few Chinese guys used to take care of their bodies and lost their looks pretty quickly. But now hoards of young gay men hit the huge number of gyms and health clubs that have sprung up. The new gay generations in the cities have both disposable income and many of the same aspirations as their counterparts in the west - designer clothes, clubbing, travel, lots more sex - and the restrictions of the past are increasingly being loosened. Spend a week-end in Hong Kong and you'll see loads of handsome mainland Chinese gays in the up-market shops and some in the bars and saunas - and many of these guys are well into their 30s.

    What I find strange is that there are not nearly so many to be seen in Bangkok, despite it being much easier for them to get into Thailand than it is to Hong Kong. I'm told by Hong Kong friends that many of these guys are young executives for whom Thailand's gay scene does not hold much attraction. They prefer to be with westerners or other Chinese - and of course up-market shopping in Hong Kong is cheaper. It they are going to travel further afield, Europe is the preferred destination.

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    Re: China's gay app Blued taps into pink economy

    Fountainhall: It's not just their lifestyle of excess with too much smoking, alcohol and food that does for their looks. By thirty their brains are functioning in a strange way. A clash between still being dependent on their parents and the terror they have of them while enjoying the material benefits it brings. Very few rich young Chinese have made the money themselves. This lack of development starts to take it's toll on their soul and this is reflected in their bodies and behaviour.

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    Re: China's gay app Blued taps into pink economy

    Quote Originally Posted by arsenal View Post
    Fountainhall: It's not just their lifestyle of excess with too much smoking, alcohol and food that does for their looks. By thirty their brains are functioning in a strange way. A clash between still being dependent on their parents and the terror they have of them while enjoying the material benefits it brings. Very few rich young Chinese have made the money themselves. This lack of development starts to take it's toll on their soul and this is reflected in their bodies and behaviour.
    I really haven't the faintest idea where you get all this nonsense from! It sounds like you are talking about China a good 25 to 30 years ago! How many times have you been to China recently, by the way? And on what do you base these assertions?

    I have met no gay guy anywhere in China - and I have met many in quite a few cities over the last 30 years - who now either lives with his parents or is in any way dependent on them! I also have quite a few gay friends, most of whom are in what we'd call the emerging middle class. Not one has a rich parent. These guys don't binge drink. They prefer wine to beer and many do not smoke.

    Seems you forget there is an enormous number of international companies operating in China, all with junior and middle management executives recruited from within the country, most of whom are university graduates. These are the guys who are at the forefront of changing habits and lifestyles. They rent their own flats or share with like-minded guys. They still feel an obligation to help their parents, but that is a cultural issue and in no way a drag on their own personal ambitions.

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    tonchin (June 9th, 2016)

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