Bruce, If you have SPG Gold, you can not get a status match to Hilton Honors Gold. If you are not already a Hilton Honors member, you first need to join Hilton Honors which is instant from their website. Then email
hhonormystatus@hilton.com with details of your Hilton Honors account and attach a screenshot of your SPG Gold status including number of stays this year (from my account action of spg.com). Within a few days they will confirm your status match and you will have Hilton Gold through to spring 2015. I did it earlier this month and got Gold within 24 hours.